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The table below shows the number of new cards joining the MultiLink network for the first time on an annual basis. Most new users first appear on the ABM service however a rapidly growing number are making their first MultiLink transaction from POS terminals.

Data up to February 2001 records over 591,000 cards having tried MultiLink since June 1, 1997.

MultiLink New Customers

Year

NETWORK

1997

1998

1999

2000

2001

Grand Total

ABM

73,038

98,310

132,551

136,401

78,176

518,476

POS

124

18,421

32,361

21,904

72,810

Grand Total

73,038

98,434

150,972

168,762

100,080

591,286

Months Online

6

12

12

12

7

Growth Rate - ABM

-

34.60%

34.83%

2.90%

-1.75%

Growth Rate - POS

-

0.00%

14755.65%

75.67%

16.03%

Growth Rate - Total

-

34.77%

53.37%

11.78%

1.66%

 

 
 
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Last modified: Sunday, July 25, 2004 06:07 AM